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The Daily Hum
How-to

Nine posts that fill a quiet Tuesday

7 min readRobert
A woman holding a pizza at a restaurant table

When the diary looks thin, most businesses post a discount. Discounts fill one Tuesday and train people to wait for the next one. This mix fills the Tuesday and the four after it.

  1. The regular’s order, shot in ten seconds with their name in the caption.
  2. A staff pick with one honest sentence about why.
  3. Behind the counter at 6am — the work nobody sees.
  4. A before and after, held on the after for a full beat.
  5. One frequently asked question, answered to camera.
  6. The thing that sells out, with the time it usually goes.
  7. A customer’s own video, reposted with credit.
  8. A close-up of the craft: hands, steam, tools, texture.
  9. A quiet-hours invitation — a reason to come at 2pm, not 8am.

Shoot all nine in one morning, schedule them across a fortnight, and watch which two get saved and shared. Those two become next month’s ads.

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